These gorgeous bags are the handiwork of Jess Goehner, the mastermind behind the label Directive, a line of bags and accessories for men and women - each made with unique, hand painted canvas and faux leather.
Jess has been sewing since she was a little girl and she had always thought she would go to school for fashion design. In high school, she changed directions and headed toward fine art. A few years later, her black army surplus messenger bag was on its last legs and Hover Craft's deadline for call for vendors was nearing -- she became inspired, bought fabric and made the two samples she submitted to Hover Craft.
Hover Craft, of course, accepted her. Those bags were amazing. This was in 2012.
Jess is one of the artists we are insanely happy to have back consecutive years. Her ability to diversify her product line, while acquiring new skills in order to consistently offer a higher quality item is pretty great. She is one of the makers in Milwaukee Hover Craft was able to witness the birth of her line and then watch it as she continues to develop it.
Jess explains, "From the beginning Directive was fully hands-on for me. I draft all of my bag designs by hand and I hand paint all of the canvas as well. My hope is for Directive goods to be special to someone because of the personal, wabi-sabi of each item. In a dream world I would make all my own hardware - though I am currently talking to some local metal smiths about producing custom hardware designs with them. Directive is also constantly moving forward, as a self-taught maker I've had a lot of mistakes, but the feedback I get from customers and the pep-talks I get from other makers and friends really keep me going."
Lately Directive has been expanding into furniture as a collaboration with Hounds Tooth Wood Werk, who will also be at Hover Craft tomorrow.
"I see mass consumption slowly dwindling - anyone can find a candle, some earrings, a scarf, or a bag from a chain store. But the originality and quality of these items is also dwindling. I think the world is growing keener on durable, handmade goods again especially if we know the source of these items. To me this means that all of the makers in Hover Craft are in a perfect situation to appeal to the public and help us move away from mass produced items and get involved in our community again," says Jess.
The four ladies who put on Hover Craft couldn't agree more. See you all tomorrow for the 5th annual Hover Craft. Thank you for following along these past few weeks - we are excited to show you all what we have in store.
God is Good! I promised God that I would share my testimony on this website. I had all the signs of STD Virus but I was not too sure as to which one. I did a lot of online research and I WAS scared myself for a whole week before going to see the nurse. She took one look at my genital part and first said that it could just be the anatomy of my body, then she said it looked like genital warts and that I MAY have herpes. I was devastated. She gave me some medicine for the herpes and some cream for the warts. I was also tested for every single STD including herpes. I went home and cried searching the web for all sorts of cures for herpes and awaiting my results. I saw a post whereby Dr. Razor cured Herpes and other diseases, I copied his contacts out and added him on WhatsApp via +2349065420442. The next day my test result was ready and i confirmed Herpes positive. I told Dr. Razor about my health problems and he assured me of cure. He prepared his herbal medicine and sent it to me. I took it for 18 days . Before the completion of the 18 days in which I completed the dose, the Blisters and Warts that were on my body was cleared. I went back for check-up and I was told I'm free from the virus. Dr. Razor cures all types of diseases and viruses with the help of his herbal medicine. You can reach Dr. Razor via his email address on (drrazorherbalhome@gmail.com) WhatsApp +2349065420442
ReplyDeleteOmg I Finally Got Helped !! I'm so excited right now, I just have to share my testimony on this Forum.. The feeling of being loved takes away so much burden from our shoulders. I had all this but I made a big mistake when I cheated on my wife with another woman and my wife left me for over 4 months after she found out.. I was lonely, sad and devastated. Luckily I was directed to a very powerful spell caster Dr Emu who helped me cast a spell of reconciliation on our Relationship and he brought back my wife and now she loves me far more than ever.. I'm so happy with life now. Thank you so much Dr Emu, kindly Contact Dr Emu Today and get any kind of help you want.. Via Email emutemple@gmail.com or Call/WhatsApp +2347012841542
ReplyDelete